Tag Archives list building

How I lost nearly 7 thousand email subscribers – and how you can avoid it happening to you.

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(image by Andrea Smith, used under CC BY 2.0, modified from original.) A few months ago, I lost almost 7 thousand subscribers from the email newsletter list I've built for my handmade ornament business..and it happened in pretty much one fell swoop. It was more than half my list. And, I knew going into it that it ...

5 ways to get more people to sign up for your email list.

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On the list of "Imperative Must-Do's for your Business," collecting the email addresses of your shop visitors sits right up at the tippy top. (You can read why it's so important right HERE.) But, like I've talked about before, your visitors will not willingly hand over their email addresses without a good reason. Therefore, it's up to ...