Browsing Category business

Who is the person buying from you?

Who Is Buying From You?

Saturday, July 18, 2015

(Did you come here from a link in my eBook? If so, just click here for the customer profile questions.)   There are 3 keys to keep in mind that will help you to write blog posts that will attract new visitors to your site, and help you grow your business. Keeping these 3 things in mind ...

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How to make passive income in your handmade business.

How to Earn Extra (& Passive) Income with your Handmade Business Website.

Monday, July 13, 2015

If you have your own website, and you begin getting lots of traffic, you may find yourself reaching profit plateaus. Let's face it; we can only make as much money as we can physically create with our 2 little hands, right? Nope! There are many ways you can expand and scale the amount of money that ...

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The Art of Etsy Independence.

The Art of Etsy Independence.

Thursday, July 2, 2015

(an excerpt from my e-book, Beyond Your Shop.) Although there are many things about it that I feel are not in the best interest of you and I, as sellers, I still like Etsy. It's a beautiful site. And, it's a nice, solid method for customers to use to pay you (though, not my favorite method). But, ...

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Overwhelmed by your email list? Here’s how I finally took control.

Monday, March 30, 2015

One of the parts of running an online craft business that I've had the most trouble with is maintaining my email list. Even after I had figured out how to get people to sign up for my list (more on that HERE), I still had trouble with what to actually DO with that list. It's tough. First ...

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planning a marketing calendar for your handmade business

Create a marketing calendar for your craft business, to keep you sane.

Thursday, March 26, 2015

I recently began planning my ornament business with a marketing/editorial calendar. It's not fancy.... it's a $3 desk calendar from Walmart, with nice big pages and plenty of space to write. Creating my yearly calendar has helped me insanely. It was one of those things that I balked at for the longest time because it ...

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What should you blog about?

Thursday, June 26, 2014

  (image by Fearless Stumbler, used under CC BY 2.0, modified from original.) A lot of people have said to me, "Okay, Staci...I get it that blogging is good for business. The problem is, what the heck am I supposed to blog about?" I totally get's really hard at first to figure out what to write about. ...

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